Pernod Ricard has launched a new innovative bartender training and advocacy programme called Maison, which is accessed through an iPad app.

The range of modules covered includes customer service and bartending skills as well as detailed training in 10 major drinks categories – vodka, gin, tequila, rum, Scotch whisky, whiskies of the world, cognac, absinthe, pastis and champagne.

“Each module is lead by a world renowned category expert from an independent perspective via the iPad app, giving a balanced and thorough approach to training, with the benefit of bartenders’ career progression in mind,” said Pernod Ricard brand education manager, Ben Davidson.

Maison is designed for both new and experienced bartenders who will receive a diploma from the Ecole Hoteliére de Lausanne in Switzerland once they complete all the modules in the programme.

“Participating bartenders will become members of a local and global community of Maison bartenders, with the opportunity to communicate directly with the category gurus,” Davidson said.

Here’s the trailer – http://peakbartending.com/2013/03/08/maison-bartender-training-program/  In the Gin Section you’ll see Gintime Editor, Geraldine Coates!